ve had a productively intense week at the keyboard. The Toronto Star published my latest piece, RIM vs. Apple: Now it's personal, in today's (Saturday's) paper, while Yahoo! Canada Finance ran A business branding lesson from 'Officer Bubbles' yesterday and Macs, PCs not disappearing so quickly on Wednesday.Please don't be turned off by the scary-looking headshot that now appears alongside my Yahoo! articles. PhotoShop can't work miracles in every case, apparently.
The neat thing ab
out these articles is how much fun I have coming up with the ideas - often while walking the dog in the morning - then pitching them, refining them with my editors, researching the heck out of them, getting experts to weigh in and then, finally, writing and submitting them. Every article follows a journey that is at once similar to that followed by other pieces, yet in another respect completely unique. They're kind of like kids: they all seem to follow their own trajectory, they all seem to have their own story. They just don't talk back as much.It's a privilege to be in the middle of an industry that's still figuring itself out, still deciding how all this technological wizardry fits into the lives of everyday people and companies, and how we're all being changed in the process. I get to tell their stories. It doesn't get any neater than this.
Your turn: What makes a good storyteller?
